I asked a question about this image in this newsletter.

The Boulevard du Temple photograph of 1838 (or possibly 1839) is one of the earliest daguerreotype plates produced by Louis Daguerre. Although the image seems to be of a deserted street, it is widely considered to be the first photograph to include an image of people. (Wikipedia)

More to come, but to recognize here that it was a stretch … First Person … People First!

Reflecting On/Of Pillars

I have been reflecting on the pillars of People First. Each pillar has at least one reflection that throws new light on something we might have thought we understood, but on reflection we might conclude that ‘common wisdom’ should be questioned.

Reflections of any subject aren’t exactly true to the original. Sometimes distorted. Occasionally murky. Always the opposite of what we perceive as reality. Yet they are valid representations of reality.

Always revealing differences. Often adding new facets. To know the reflection is to understand the subject.

This is a living post and will be updated as reflections are added to the canon.

PillarReflection
IdentityID – Entity
DataData? Data Is Energy!
TechnologyTechnology? OMG – Technology

From time to time, my newsletter gets a little TOO long and then I cut and move some of the more self-contained chunks to here, so that people can read the newsletter and if interested can jump to here for more detail. This is one of those chunks.

If you are old enough, you will remember that the French Government blew up a boat belonging to Greenpeace in the Auckland harbor, New Zealand. (If you aren’t old enough – trust me – this is not a movie – this is history.) That was 35 years ago – 14 years after Greenpeace was founded to protest the detonation of a nuclear bomb. Since the early 90s Greenpeace has had a broader goal that puts Climate Change front and centre. They are but one organization fighting that particular battle.

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From time to time, my newsletter gets a little TOO long and then I cut and move some of the more self-contained chunks to here, so that people can read the newsletter and if interested can jump to here for more detail. This is one of those chunks.

AIDA is a marketing model that is well over 100 years old. It has gone through countless iterations, twists and turns. It has been cast out – only to reappear with different words. More stages. Less stages. The ‘Young Turks’ who run today’s corporate marketing department will be using some version of the AIDA model. It is a simple, timeless truth that goes something like this:

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